Why Cinema?

Ireland’s Biggest Digital Out of Home network

• Large format
• National footprint
• Local presence
• Interactive

CASH RICH CAPTIVE AUDIENCE. WHO PAY TO WATCH YOUR ADS

• Targeted Audiences
• Precision Media Buying
• 15-24 year olds bull’s eye
• Highest admissions per capita in the EU

A PLACE TO MEET, MINGLE and BE ENTERTAINED

• First date
• With your friends
• Take the family
• A special treat

DEEPER BRAND ENGAGEMENT, EMOTIVE ADVERTISING

• Positive and receptive state of mind
• Uninterrupted
• Higher recall than any other ATL medium
• But with the flexibility and entertainment of digital

WORKING HARDER

With higher attention and ability to remember detail: Cinema has a deep message outtake and 8 times greater impact than tv.
Source: http://www.getmemedia.com/DB/market-insight/cinema- advertising-insight.html

THE LATEST TECHNOLOGY

• Unlocking potential
• Offering more
• Creating an immersive experience

A TOTAL 4D ENTERTAINMENT VENUE

• On screen
• Activation
• Sampling